What is anchor texts: Anchor Texts are the text used in the hyper link pointing to your page for example your blog is about how to make money online so i will post your link like this make money online see i used the keyword of my blog to link to my blog.

The Power Of Anchor Texts: Anchor texts as far as i know plays a big roll in search engine rankings and it is very important so remember when you exchange links use your keyword in the links.

Whats the bad thing about Anchor Texts: Anchor texts are sometimes useless and may harm your search engine rankings Why? If you use it overload like what johnchow did he made a big contest for a free pr6 backlink you review his blog with the anchor text “make money online” and he will give you a free backlink so he got more then 1000+ anchor text of make money online in the next weeks he got banned from the first page of the keyword.